just for fun

more here

Recyclable packaging

The Mode Tea project was an exploration in sustainable packaging methods and processes. Through extensive research of the principle of sustainability, a packaging scheme was devised which could be fully recycled or reused. The materials proposed would all come from sustainable sources and would not be harmful to the environment.

You can actually convert bottles into glasses? Bols Genever actually used spirits bottles in making glasses and barware using a specialized handmade process.

The redesign of General Electric CFL light bulbs is aimed to bring a friendlier shelf presence through the use of basic informative graphics. The new design is packaged with post consumer cardboard rather than calm shell plastic. This ensures the use of less natural resources and therefore less impact on the environment.

http://bestdesignoptions.com/?p=13981

Gusto

Lovely packaging by Parusha Lewis

“Gusto is a fictional family-run food company specialising in slow food (food that is ethical, environmentally friendly and often organic). The packaging design (letterpress, hand-lettering and a natural beige paper texture) reflects the homemade, natural goodness of the contents, a pasta range and complimentary pasta sauce range. The repetition of the rosette hints at the merits involved in purchasing the product – recyclable/reusable packaging, healthy food, plus the gentle impact on the environment and fair pay received by the farmers and people involved in producing the end-product.”

A new package for Campbell's soup

London-based Path design agency unveiled a new package for the iconic Campbell’sSoup, which is to be relaunched across the UK later in January 2011 after 5 year’s absence. The latest design is available for the new 25 items of the renewed product range produced by Campbell’s UK in cooperation with Symington’s, British producer of dried prepackaged products. The range includes Cup Soup, Simmer Soup, Savoury Rice and Pasta & Sauce, etc..... more here

Anchor fun packaging

Cute & amusing. It seems to be a successful method to give the product personality.

Led by Elmwood, the new branding work reflects the unique qualities of the product – unashamedly entertaining, individual and fun. The new packaging adds a sense of unrestrained fun and entertainment to a sector of the store that has seen little activity in recent years. With cheeky, creamy faces featured on every pack, the new designs deliver great stand out on shelf, stronger branding and clearer product differentiation.
The new designs have made Anchor the signpost for the entire cream category, breaking tradition and setting a benchmark for fun, personality-filled packaging.

Anchor Assistant Brand Manager, Ed Steele, says: “Consumer research has shown that our consumers love Anchor Squirty Cream and that’s what we want to shout about. The pack now has real stand out and reflects the fun and involving nature of the product.” The packs have received great feedback from consumers, as Brand Consultant Simon Preece explains: “Our redesign gives people permission to have fun with food. It’s the perfect antidote to the food and diet controls we have today – an unashamedly fun product that consumers love, so it’s nice to see a brand celebrating and embracing its role in consumers’ lives."

http://www.sciencedaily.com/releases/2011/03/110307161853.htm

Fabulous collection of posters designs from Victor Hertz http://www.behance.net/viktorhertz

Retro Colors for Design Inspiration

Love the sharp lines and block colour on the Red Monroe poster, excellent collection...

http://creativecurio.com/2008/08/retro-colors-for-design-inspiration/

http://www.flickr.com/photos/bdesignbe/

The most interestingly looking website I have seen in a long time. http://www.janetklein.com/web/main.htm